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PROVO, Utah – July 14, 2008 – Nu Skin Enterprises’ (NYSE:NUS) founder and Chairman of the Board Blake Roney was honored yesterday with the International Stevie Award as the top chairman of the board by the 2009 International Business Awards. The International Business Awards are the only global, all-encompassing business awards program honoring great performances in business. This recognition comes on the heels of the company’s largest revenue year ever.

"As founder and chairman of the board for Nu Skin, Blake Roney has shaped the foundation and successful direction of this company," said Truman Hunt, Nu Skin president and chief executive officer. "Nu Skin’s 25 years of success can, in many ways, be attributed to Blake, his values, his abilities as a businessman and his efforts to improve lives. He represents the company’s mission to ‘be a force for good’ in the world and has demonstrated his passion to improve lives by empowering people with innovative products, rewarding business opportunities and an enriching and uplifting culture."

Roney’s achievements include developing an enterprise that established a legacy of demonstrating its difference through its people, product, culture and opportunity. The company has grown from a few thousand dollars in start-up capital to a billion-dollar publicly-traded company with more than 750,000 independent distributors operating in 48 markets. Nu Skin boasts an impressive portfolio of skin care and nutritional anti-aging products, and a direct selling model that attracts both full-time and supplemental income seekers. In addition, the company has facilitated the donation of more thanNu Skin Chairman Blake Roney Receives Stevie Award July 14, 2009 Page 2 ###

155 million meals through its Nourish the Children initiative and has donated more than $17.5 million to improving lives of children through the Nu Skin Force for Good Foundation.

Recipients of International Stevie Award trophies were selected from more than 1,700 entries received from organizations and individuals in more than 30 countries. Nu Skin has previously been honored with three Stevie Awards – two American Business Awards for Most Innovative Company for the BioPhotonic Scanner in 2005, and for Best Corporate Social Responsibility Program for the company’s Nourish the Children business initiative in 2007. In 2008, Nu Skin Korea received an International Business Award for Best Corporate Social Responsibility Program in Asia.

Nicknamed the Stevie® for the Greek word "crowned," the awards will be officially presented to winners at a gala dinner on Monday, September 14 in New York City. Stevie Awards are conferred in four programs: The American Business Awards, The International Business Awards, the Stevie Awards for Women in Business, and the Stevie Awards for Sales & Customer Service. Honoring companies of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about The Stevie Awards at www.stevieawards.com.

For 25 years, Nu Skin Enterprises, Inc. has been demonstrating its tradition of innovation through its product portfolio, independent business opportunity and corporate social responsibility initiatives. Nu Skin’s scientific leadership in both skin care and nutrition has established Nu Skin as a premier anti-aging company, evidenced in its patent-pending ageLOC™ anti-aging platform and flagship products including the Galvanic Spa® System II, Tru Face® Essence Ultra, LifePak® nano and the g3 nutrition beverage. A global direct selling company, Nu Skin operates in 48 markets worldwide and has more than 750,000 independent sales representatives. Nu Skin Enterprises is traded on the New York Stock Exchange under the symbol "NUS." More information is available at http://www.nuskinenterprises.com.

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